Web Analytics

About Section

Use this service to request assistance from the Marketing, Insights, and Communications Department’s (MIC) Analytics Team as it relates to dashboards and reports for UST websites and MIC campaigns as well as UTM tracking to see how your marketing efforts impact website performance.  

If you are unsure of your reporting needs, please schedule a meeting with the Analytics team before submitting a ticket (Jennifer Roos, Kathy Olson-Verville, and Cassie Gross). 

Getting Started

Use the request service button to request the following: 

  • New analytics report 
  • New website analytics dashboard
  • New Salesforce dashboard 
  • Change request for dashboard 
  • UTMs 

Refer to these related services for

Helpful Resources